Digital Tools

Open source resources to boost your Digital Projects.
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Marketing, product and tech teams use AB Tasty’s AI-driven experimentation, personalization and feature management platform to rapidly drive ROI and continuously deliver outstanding user experiences.
Grow your website with free tools.
Cloud-based data exploration, beautiful charts and interactive dashboards for business and data teams.
A|B Testing tool and website personalisation solution.
Crazy Egg
To improve what's working, fix what isn't and test new ideas.
Dynamic Yield
Automated conversion optimization and content personalization.
Facebook Pixel
Lets you measure, optimise and build audiences.
See how your site performs, reveal why it's slow and discover optimization opportunities.
A different KPI dashboard, for whatever you do.
Google Analytics
The free tools you need to analyze data for your business in one place.
Google Optimize 360
Testa and optimize your website.
Google Tag Manager
Manage all your website tags without editing code.
Metrics Dashboard, Funnels, Customer Journey Reporting, Cohorts, Behaviour and Trigger-based notifications.
Gather, analyze and track KPI.
Testing and Personalization solution.
Analyze user behavior across your sites and apps. Then send messages and run experiments from what you learned.
Complete Optimization Intelligence. From hyper-personalization to A/B testing, and everything in between.
Omniture Adobe Test and Target
It’s a collection of best-in-class solutions for marketing, analytics, advertising, and commerce. All integrated on a cloud platform, along with service, support, and an open ecosystem.
A place to learn, explore, and connect around experience optimization.
Access & visualize the insights you need to drive your online sales. Make more informed decisions based on ROI.
Collect, standardize, and activate your customer data in the marketing and analytics tools you need to run your business.
UXCam captures every micro interaction on your app, allowing you to replay, analyze and optimize the User Experience.
Codeless Prototype Analytics. User testing feedback & rich insights.
Experience Optimization Platform improves key business metrics by empowering you to easily discover insights, test ideas, and improve engagement - across the entire customer journey.